Best Tools for Social Media Scheduling in 2018

7 Affordable Social Media Scheduling Tools to Take Your Marketing to the Next Level in 2018

Over the past few years, the marketing world has welcomed social media with open arms and it seems that each week a new social media platform is being touted as the ‘it’ place to be.

While it’s hard to argue the value of having a strong social media presence and the positive impact it can have on your business and brand, most marketing professionals don’t have the time or capacity to adequately spend posting on all the various platforms.

This is why having a go-to social media scheduling tool is vital to staying on top of your game.

Saving time and resources doesn’t have to cost an arm and a leg – we’ve rounded up seven affordable social media scheduling tools that are sure to help you take your marketing to the next level.

All of these tools offer social media scheduling so we’ve highlighted the additional features that set them apart from their competitors.

1. Buffer

Buffer allows you to schedule content through their integrated browser extensions and mobile apps. They also also have RSS feed capabilities, streamlined analytics and an image creator to make your posts pop.

Free options available, paid plans start at $10 per month

Integrations: Twitter, Facebook, LinkedIn, Google+, Pinterest, Instagram  

2. Hootsuite

Hootsuite’s key feature allows you to follow conversations and mentions by setting up social streams based on keywords, hashtags or usernames. You can even search by location and in multiple languages. Analytics, RSS integrations and social sweepstakes are also available.

Free options available, paid plans start at $19 per month

Integrations: Twitter, Instagram, Facebook, YouTube

3. MavSocial

MavSocial has a built in RSS feed for content curation, access to a stock photo library with free photos, cyclical and repeatable posts and a drag-and-drop calendar for easy scheduling.

Free options available, paid plans start at $19 per month

Integrations: Facebook, Twitter, Instagram, LinkedIn, YouTube, Tumblr  

4. MeetEdgar

Meet Edgar’s unique feature in the social media scheduling tool world is its ability to recycle social updates automatically. They pride themselves on being able to ‘set it and forget it’ with new posts, one-time promotions and evergreen content being shared and reshared at the pace you choose.

Paid plans start at $49 per month

Integrations: Facebook, Twitter LinkedIn

5. CrowdFire

Crowdfire is unique in that they find content your audience will love by taking you through a few quick tasks that are personalized to whatever your goals are. Then it posts to your channels at the best times.

Free options available, paid plans start at $9 per month

Integrations: Facebook, Twitter, Instagram

6. Friends + Me

Friends+Me touts its Instagram posting capabilities without the post reminders and within Instagram’s terms and conditions. They also have bulk scheduling, a browser extension and link shortening capabilities.

Free options available, paid plans start at $7.50 per month

Integrations: Facebook, Google+, LinkedIn, Twitter, Tumblr, Pinterest, Instagram

7. Social Pilot

Social Pilot focuses on increasing efficiency by providing a multitude of features at an affordable price. You’re able to connect up to 200 social profiles from a single account, create custom short URLs, schedule tweets and posts in bulk and receive content suggestions as well as connect RSS feeds.

Free options available, paid plans start at $8 per month

Integrations: Twitter, Facebook, Pinterest, LinkedIn, Google+, Instagram, Tumblr