Tips For Easier Navigation On Your Website
Tips For Easier Navigation On Your Website 4 Tips For Easier Navigation On Your Website How easy do people navigate your website? Most entrepreneurs leave the work of coming up with the site to the web designer and developer. However, remember you are the business...
How To Identify Real Social Media (Instagram) Influencers?
How To Identify Real Social Media (Instagram) Influencers? The notion of social media influencer is either embraced or bashed by marketing professionals. In an age where user-generated content is about to replace traditional advertising, influencer collaborations were...
How To Create A Weekly Posting Calendar(Social Media Schedule) That Converts
How To Create A Weekly Posting Calendar That Converts Maintaining a corporate social media profile requires strategy and planning. People are creatures of habit and react best to things they can anticipate. Even though the age of TV series and radio broadcasts is...
What Is The Right Posting Frequency?
What Is The Right Posting Frequency On Facebook? There are a lot of myths related to the right posting frequency on Facebook and what makes a good schedule. The short answer is that there is no magic and universal formula. What works for one industry or time zone...
Get App-tastic: Use Facebook Open Graph
Get App-tastic: Use Facebook Open Graph We are all big fans of apps on our smartphones. Each offer functionality and every time we hit an obstacle in our daily life we wonder if there is an app which could solve our problem. The same thinking has extended to embedded...
How To Use Groups for Business?
How To Use Groups for Business? As “The social network” Facebook is the best place to create meaningful connections with like-minded people and grow your tribe of supporters. Using Facebook groups is a great way to move away from advertising and transform your...
How to use Big Data to create valuable content?
How To Use Big Data To Create Valuable Content? Big Data is a buzzword that has infiltrated in almost every industry that has a digital dimension. Although it seems like a paradox, content creation for marketing and awareness purposes should be driven by data, not...
Shopify vs. WooCommerce- Which is More Cost-Effective?
Shopify vs. WooCommerce : Which is More Cost-Effective? When it comes to an eCommerce solution, as an entrepreneur, you want the maximum bang for your buck while offering your clients top service. The world of online shopping is mostly divided between the two giants,...
Top 3 Free Tools To Check Your Website’s Speed
Top 3 Free Tools To Check Your Website's Speed We live in a world where the attention span of the clients is shrinking every year. An anecdote said that it is under 8 seconds, which is less than a goldfish’s. Even if this is a myth, the reality is that developers...
How to Define Marketing KPIs to Drive ROI
How to Define Marketing KPIs to Drive ROI They say that what gets measured gets done. Although a marketing strategy can have softer purposes, like awareness and brand recognition, the final goal should always be generating revenue. Enter the KPIs (key process...
Top 10 Best Plugins For Image Galleries (or Other Feature) in WordPress
Top 10 Best Plugins For Image Galleries (or Other Feature) in WordPress They say an image is worth 1000 words, but how about more pictures displayed artistically? WordPress is the first choice of a wide variety of businesses in need to show their work. Freelancers...
Selecting Ambassadors and Collaborations on Instagram
Selecting Ambassadors and Collaborations on Instagram Sometimes beating your own drum on Instagram won’t get you too far. The best advertising is when other people endorse you. Extra points if these people are knowledgeable in the industry, trustworthy and have enough...
Why Every Business Owner Needs To Have An Opt-in On Their Website
“Do I have the permission to give you more information about a particular product?” This is what opt-in marketing does; it is requesting the reader or the website visitor for the permission to be sending emails to them. Initially, businesses would send emails to...
Valuable Tips to Maintain a WordPress Website
Valuable Tips to Maintain a WordPress Website Imagine, you finally have your WordPress site up and running. You are updating valuable posts every so often, and it is ranking well on the search engine. The traffic to the site is shooting through the roof! You are...
3 Tips To Increase The User Engagement On Your Site
3 Tips To Increase The User Engagement On Your Site Traffic - User engagement- Conversion - Sales!!! This is the target of any entrepreneur- isn’t it? Therefore, it is essential to ensure that you have optimized your website for maximum user engagement. If you aren't...
How to Integrate Facebook with WhatsApp for Business?
How to Integrate Facebook with WhatsApp for Business? Getting social is also about going multichannel. As a business, you should be where your customers are, and most likely that means texting…a lot of it. Keeping in mind that WhatsApp has now over a billion users...
How to Use Facebook Groups to Grow Your Business
How to Use Facebook Groups to Grow Your Business As “The social network” Facebook is the best place to create meaningful connections with like-minded people and grow your tribe of supporters. Using Facebook groups is a great way to move away from advertising and...
Do You Know How to Put a Face on Your Business?
Do You Know How to Put a Face on Your Business? Most small companies can benefit from a personal touch of the owner or some of the staff members. In fact, a personal star status can help the company’s brand grow quicker. It’s the same technique used by businesses who...
Why Use Apps on Your Facebook Business Page?
Why Use Apps on Your Facebook Business Page? We are all big fans of apps on our smartphones. Each offer functionality and every time we hit an obstacle in our daily life we wonder if there is an app which could solve our problem. The same thinking has extended to...
IGTV Versus Facebook Live and YouTube
IGTV Versus Facebook Live and YouTube A new cool kid is on the block, and it’s taking everyone else by storm. IGTV, Instagram’s native broadcast tool now offers the opportunity to upload longer videos, up to 10 minutes. Some selected content creators will be able to...
What Is the Right Posting Frequency on Facebook?
What Is the Right Posting Frequency on Facebook? There are a lot of myths related to the right posting frequency on Facebook and what makes a good schedule. The short answer is that there is no magic and universal formula. What works for one industry or time zone...
Do You Cross-Promote Content?
Do You Cross-Promote Content? Cross-promotion means that you and not single-minded about your social media strategy and you use more channels. For example, you can have a LinkedIn account to connect with partners and clients, a Facebook page for the general public,...
How Do Organizations Leverage Facebook Live?
How Do Organizations Leverage Facebook Live? Facebook Live is not only for teenagers looking for attention. With some branding strategy behind it, you have a powerful tool to market your business. This is a breath of fresh air in an overcrowded environment. In fact,...
When to Sponsor your Content on Instagram
When to Sponsor your Content on Instagram When Facebook put Instagram under their umbrella, they acknowledged the considerable advertising potential of this platform. Sponsored content was already huge on social media due to Facebook’s excellent niche segmentation....
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