Eye of the Beholder

Eye of the Beholder

Eye of the Beholder

 

Eye of the Beholder

When people think of high fashion a few stereotypes are rooted in their minds. Expensive outfits worn only by runway models, fancy formal wear, and the latest niche designs.

Yet, the latest styles do not have to be restricted by the most expensive price tags and the most renowned chain stores.

At Eye of the Beholder Consignments the dream is to combine affordable pricing with most modern and desired aspects of fashion today.

This dream is not restricted by just clothing items. We incorporate high-end furniture, home furnishing accessories, handbags, jewelry, and more. Success is now the reality that has resulted from hard work and dedication. Eye of the Beholder has put in the effort, and it shows.

In 2013 we were voted Best Consignment Shop in the Best of West County issue of The Voice, and 2014 Readers Choice Bowie Blade.\

 

Your Fashion Speaks Volumes

What you choose to wear is how you desire to display yourself to the world and others. Fashion can be a means to blend it, or to set yourself apart from everyone around you.

With the wide variety we provide at Eye of the Beholder, the choice is up to you how you want to present yourself.

Since 2012, owner Briana Printy’s goal of starting and growing a unique consignment shop has succeeded and continued to expand. Her philosophy is that you don’t need to spend a lot of money to get a quality product.

You can find that great one of a kind piece of clothing, furniture, or whatever you are searching for all without breaking the bank.

 

High-End Doesn’t Always Mean High-Priced

We keep our inventory up to date and in stock with brands such as Coach, Louis Vuitton, Michael Kors, and many more. This is what makes us stand out in the consignment space. We only accept the highest quality from those who wish to part with their high end items.

If you are on the hunt for a consignment shop with an impressive selection and trendy styles, Eye of the Beholder will catch your attention.

Are you LinkedIn?

Are you LinkedIn?

Are You LinkedIn?

 

Are You LinkedIn?

With over 500 million members LinkedIn is the primary social network where businesses and professionals can connect.

An online presence is not only relegated to your personal life but also what you have accomplished in business. This means you need to step up your game and know the inner workings of LinkedIn.

This social media platform is more than just a place to put your resume online. It should be where you connect with as many people as possible to increase your networking capabilities.

Having an active an unique profile will allow you to land that next position, find valuable information, and meet those who will help you further your business and career.

 

Finish Your Profile and Personalize It

The basics are important and should not be overlooked when you are creating your profile. You would never have a misspelling or incomplete section on your resume when handing it an employer. 

LinkedIn is no different.

Making sure you have a proper headshot is a great start. Shoot for the most professional appearance possible. Next make sure to upload all documents that are pertinent to what you have accomplished to showcase your work.

Then you can customize your URL for simple and quick recognition. Your full name is all that is needed here and is simple to change in your profile. After you have completed that work on creating a compelling headline. This will appear right below your name is describe what your position is or who you currently work for.

 

Hashtags are for LinkedIn too!   

Find other communities and people who share similar interests to you on LinkedIn. This is a great way to learn more and expose yourself to what others are doing in the fields you are interested in.

Research which hashtags are useful for you and what has worked well for others.

When commenting and marketing on LinkedIn you can use hashtags to increase  visibility and allow others to find you. When posting an article or blog hashtags can be a useful tool as well.

 

Be Different and Direct

To experience success on LinkedIn you have to stand apart from others. You need to concisely articulate yourself via your profile so everyone will know what you are about. Write in first person and give an honest and strong account of yourself and what you have accomplished.

Regularly updating your account is also key to showing that you are current. Writing long form articles is a useful way to keep your profile fresh. The algorithm that LinkedIn uses now looks for multiple types of media shared on individuals profiles. This means photos, videos, and links should all be posted.

Develop inbound links that can direct traffic to your profile. This can be accomplished by using other social media to link back to LinkedIn. If you run a blog or post articles elsewhere this is a great avenue that you can use to help others find you.

Create a Phenomenal Pinterest

Create a Phenomenal Pinterest

Create a Phenomenal Pinterest

 

Create a Phenomenal Pinterest

For those of us that stick to the traditional social media platforms Pinterest can seem like the black sheep of the family at times.

But, the benefits of a well executed Pinterest can pay off.

Whether you create unique products, have an awe inspiring blog, or anything in between, here are a few ways to step up your game on this social media.

 

Explain and Answer Common Questions

One reason traffic can stall on your Pinterest is that your content might be vague or confusing. By creating boards that outline what you are about and what you are posting, you can alleviate some of these issues immediately.  

Organize your boards by a specific category or place. This way your followers can find what they are intrigued by easily. Think ahead of your audience and answer potential questions before they even have a chance to ask them.

Create a strong compelling voice that will guarantee anyone who follows you will know that quality of what they are getting. This will keep them engaged and make the time and effort you invest into Pinterest worth it.

 

Give Someone Else the Limelight

Nothing speaks deeper to a consumer than a personal story of how your business or product made someone feel. Leaving a strong impression on your customers minds should be one of your primary priorities.

Create a board that can show those who are new to you what they can expect and how happy you can make them feel. Make sure that it is okay with the followers you choose to highlight their incredible experience.

You can add quotes of someone praising your products and pins by adding text to them. This will give a personalized touch to your content and make for a unique aesthetic.

 

Create a Valuable Network

One of the beautiful aspects about Pinterest is that you can re-pin other peoples pins. This allows you to create a community around similar themes quickly and directly.

This is a valuable way of meeting like minded individuals and entrepreneurs.

Creating a group where people can share their own pins is a great way to breed inspiration. Balance how many pins you post in comparison to how many others are posting.

Master the Technical Side of SEO

Master the Technical Side of SEO

Master the Technical Side of SEO

 

Master the Technical Side of SEO

In the world of online visibility SEO is the end all be all. Creating the best chance that you can be seen, heard, and connected to on the internet is what you need. Making sure you have creative and interactive content on your site is important but, improving the technical side of your SEO is key to success.

Learning new ways to master your SEO will benefit your online business tremendously and enable you to rise to the top of the search results.

 

Secure Your Site

If your site is not secure then it is not safe. Not only will an unsecure site possibly be harmful to yourself but, it harms your SEO as well. Google prefers sites that are secure and whose data in encrypted.

Make sure that you have a Security Sockets Layer in place (SSL). This creates a secure link between the web browser and your page. The easy way to determine which sites have an SSL and which do not is by the URL.  A secure site will have https:// in the beginning to identify the page.

 

Be Mobile Friendly

Many people use their phones as the primary way of accessing the internet. This means that Google will favour sites that can be easily adjusted to a mobile device.

The ability for your site to respond to various formats, whether that be a phone or tablet, is crucial to the success you will have in Google’s search engine.

 

Link Up With Google Search Console

A great way to see how your site is performing is by adding your site to the Google Search Consoles index. When you do this your website will be crawled to see how it performs in the search results.

This free tool will process a few different categories and see how your site performs overall. From testing your sites usability, viewing backlinks, and checking search analytics, there is a lot that can be accessed.

 

Make Sure Your Content Is Accurate and Creative

Ensuring your page titles, tags, and snippets accurately reflect your site will benefit your SEO tremendously. Avoid using vague language to describe what is on your page as well.

Make sure each page title has its own unique name as this help Google differentiate individual pages.

 Do not use lengthy titles and make sure to always use the “description” meta tag. Meta tags tell Google what information is on each page. These “descriptions” might also be used for the snippets about your page as well.  

Use Instagram Stories to Connect With your Audience

Use Instagram Stories to Connect With your Audience

Connect With Instagram Stories

 

Connect With Instagram Stories

Instagram is one of the most popular social media platforms, and for good reason. Its stunning visual layout attracts millions of users each day. Instagram stories are a feature that allows you to post 15 second videos to your story which are available for 24 hours.

Besides being just a fun way to connect with your followers, Instagram stories allow for a unique business opportunity. You can quickly post short videos to let followers see what is transpiring in your business.

They also offer a way for consumers to directly message a business and inquire more about a product or service. These stories are a quick way to continually keep followers engaged with your content and can compliment any online business.

 

How To Post an Instagram Story

Creating a story on IG is similar to putting up a post but, there are a few differences to be aware of. Tapping the camera icon that is located in the upper left corner of the home feed page will get you started.

Then you can snap a new picture or video or use media that is already on your phone. Then you can customize your story with filters and emojis.

Another popular and useful feature for your story are polls. These are easy to add elements that can give you instant feedback on what you post. Polls are a great way to see what your followers are loving and what needs some improvement.

Be sure to shoot your video or picture vertically. You can also string multiple stories together if you need more time to get a specific message across. Planning your story ahead of time and posting it at a busy time of day is the best way to increase visibility.

 

Connect With Your Audience and Area Seamlessly

Instagram has over a billion users and is has an ocean of content to wade through. You have to be able to target a specific audience that will be likely to want what you have. The best way to do this is through location tags and hashtags.

A location tag will allow you to pinpoint a certain city or area. When people search for this area you will be likely to pop up in the search results. This narrows down the potential people you will connect with but for a reason. That reason is so you can engage with your community and not waste an opportunity to be locally visible.

Hashtags are well known and most people understand how they work. When you add a hashtag to your story it will show up when that topic is searched. Be sure to find out what popular hashtags are used by people in your industry and replicate them. 

Monetize Your Blog Now

Monetize Your Blog Now

Monetize Your Blog Now

 

Monetize Your Blog Now

When you start a blog, making money isn’t the first reason most people begin this journey. A passion for writing, a desire to provide quality information, and many other reasons take center stage in the beginning.

But, as your blog continues to grow, many opportunities present themselves. The ability to monetize your content is now more prevalent than ever.

It’s time you learned different ways to create revenue from your blog.

 

Have Multiple Streams of Income

Gone are the days where advertising alone could make you enough money by itself. While online ads are still a great way to generate income, it is wise to look at your other options. The Creator Monetization Report of 2017 showed how many different content creates make their money.

Primarily it was advertising (50% or so) but, selling products, offering consultations and services, and sponsorships are also additional ways of earning. Since the digital market is highly saturated it can be difficult to make it on just one stream of income.

Think outside the box and diversify your income with your blog for the best results.   

 

Building Your Blog Takes Time and Work

Blogging might seem simple and easy at first. You write a post, put it up on your site, and the money starts rolling in. This is not the case for most people.

Just like with any great project it takes proper planning and time. Educate yourself on best practices when it comes to monetizing your blog.

Join social media blogging groups, take online courses, and network at every opportunity you get. This will help you avoid costly mistakes down the road and set you on the path to success.

 

Find Out What Your Readers Want

You can create interesting posts that make sense and have value to yourself but, you need to make sure you can attract an audience as well. Invest time in promoting your blog the same way you to in your writing.

This will enable you to reach those who will be interested in what you have to say.

Define what kind of reader you want and what they will be attracted to. Take inventory of your most popular posts and where these readers are coming from.

Once you know who you want reading your blog, then you can attack that demographic and grow your following and revenue potential.