Facebook's New Design: What does it mean?

 

Facebook’s New Design: What does it mean?

Facebook announced in April 2019 that their platform would be radically shifting their focus.

After multiple issues with privacy and government hearings, Facebook is changing their overall direction and has redesigned their feed which will affect the mobile and desktop app. Mark Zuckerburg, CEO of Facebook, wants to focus on the users privacy and intimacy to create a “social media living room” environment.

But what does this mean for you? How will it affect an individual and business that lives on this platform?

Keep reading to find out some useful information that will keep you current on Facebook’s trends.

 

Privacy-Focused, Community Based

The new interface of this platform shys away from its traditional focus on the news feed and instead shifts to groups. Since you have to be invited to a group to be able to have access, this is a logical choice for Facebook to make.

The news feed is going to start becoming less and less important. Controversy surrounding the quality and type of news that has been shared on Facebook could be one of the driving factors for this change.

 

Changes to the Messenger App

With talks of Whatsapp, Messenger, and Instagram being combined into a giant app in the works, the reality is not quite here yet. Instead Facebook Messenger will let you know who you talk to the most and people who are interested in what you are up to.

Accessibility is the key when it comes to how Messenger will function. A new desktop app is in the works for Microsoft and MacOS.

You can now book appointments through this app and create templates for lead generation. Many businesses that are successful on Facebook will find that this feature streamlines their work.

With radical changes like these, Messenger might even be on the road to becoming its own individual platform.

 

The Takeaway

Facebook is the biggest social media platform in the world. Not only that but it owns many of the other huge apps that many people love and use every single day. When there is a change, even a small one, it is significant.

Facebook is shifting its focus away from being a pure information hub to a more communal source of interaction.

Make sure you continue to keep up with the latest developments so you and your business can be light years ahead of others.